by Patricia | Aug 4, 2024 | Email Marketing, Technical Setup
Unlock the full potential of your email marketing campaigns with A/B testing, a powerful method that allows you to compare different versions of your emails to see which performs better. In this article, we’ll take you through the basics of A/B testing,...
by Patricia | Apr 9, 2024 | Email Marketing, Technical Setup
In the fight against spam, spam filters are the front line of defense, protecting us from unwanted and potentially harmful email. But what exactly are spam filters and how do they work? In this article, we will delve into the realm of spam filtering, exploring its...
by Patricia | Mar 25, 2024 | Email Marketing, Technical Setup
Reaching the right person with the right message at the right time is critical to success. But achieving this level of precision can be challenging when sending generic emails to a large list. This is where lead list segmentation comes in. This article will walk you...
by Patricia | Mar 18, 2024 | Email Marketing, Technical Setup
Ever send an important email only to find it stuck in your Sent folder, never to reach its destination? Enter the frustration of email bounce back – when your email fails to land in the recipient’s inbox. In this article, we explore the concept of...
by Patricia | Mar 12, 2024 | Email Marketing, Technical Setup
Have you ever sent an important email only to receive a bounce-back notification? It can be frustrating and a waste of time. Email verification is a process that ensures that the email addresses you collect are valid and capable of receiving email. In this article,...
by Patricia | Feb 29, 2024 | Email Marketing, Technical Setup
Email marketing is a powerful tool, but its success depends on the quality of your email list. Invalid or inaccurate email addresses lead to bounces, spam complaints and poor sender reputation. That’s where email validation comes in. In this...