by Patricia | Mar 12, 2024 | Email Marketing, Technical Setup
Have you ever sent an important email only to receive a bounce-back notification? It can be frustrating and a waste of time. Email verification is a process that ensures that the email addresses you collect are valid and capable of receiving email. In this article,...
by Patricia | Feb 29, 2024 | Email Marketing, Technical Setup
Email marketing is a powerful tool, but its success depends on the quality of your email list. Invalid or inaccurate email addresses lead to bounces, spam complaints and poor sender reputation. That’s where email validation comes in. In this...
by Patricia | Feb 26, 2024 | Email Marketing, Technical Copy
Have you ever wanted to create variations of the same content quickly and easily? Spintax could be the answer you’re looking for. In this article, we will explore what Spintax is, how it works, and how you can use it for your own purposes. Read on to learn how...
by Patricia | Feb 20, 2024 | Email Marketing, Lead Generation
Did you know you can automate how to react to your lead’s replies with intelligent reply parsing? That’s right, based on how your lead responds, you can automatically send them in a different sequence relevant to their response. Some common cases are capturing...
by Patricia | Feb 19, 2024 | Campaign Creation, Email Marketing, Technical Copy
Feeling overwhelmed by a cluttered inbox? You’re not alone. Fortunately, there’s a simple solution: strategic email tags. In this article, we’ll take a deep dive into 6 key tag types and help you unlock their full potential to increase engagement and...
by Patricia | Feb 15, 2024 | Email Marketing, Technical Setup
You’ve crafted the perfect message, personalized each lead, and hit send. But wait… are your cold emails landing with a thud in spam folders instead of sparking inbox conversations? Not to worry, there’s a simple solution: email warm-up. In this article,...